South by Southwest (SXSW) is the biggest annual exposition featuring music, gaming, and technology in Austin, Texas. Starting from a small hippy town, Austin has grown to become the new Silicon Valley. Over the years, the capacity has grown so much that traffic happens all the time; people are moving in and few are moving out. Although given that this was a Saturday night and the last and biggest night for SXSW, trying to drive through the area was terrible, most of the roads were blocked off and traffic took forever. I had to reroute and drive South a bit to take the MetroRapid bus to downtown. Two and a half hours after the planned arrival time, I finally arrived to see a few concerts. I saw for myself how intense SXSW was and learned how to take Austin’s public transportation. Specifically, I went for the Taiwanese indie bands playing in Elysium Nightclub. So parts of downtown are pretty sketchy with homeless everywhere, but down in Texas, they know how to ask for food instead of just money. Respect. Aside from concerts, SXSW hosts a bunch of activities from expositions of the latest technology to business education which I attended the weekend before. The most basic entry pass costs almost $1,000 which does not seem worth it. However, luckily there are a great number of free events every day during the two weeks. Because the event is so large and events are going on all around the city at all times of the day, a good deal of preparation is recommended. Research what you want to do and how to get there. This year marks the first year that a president has visited this event. President Obama and First Lady Michelle made the opening inaugural speech.